Will Freeman
I’m a multidisciplinary designer with over a decade of experience working across brand and product. I’ve held senior roles at IDEO and Adobe, partnering closely with product, marketing, and engineering teams to turn complex ideas into clear, thoughtful design systems and stories.
My work spans art direction, visual design, brand design, and UX, with a strong focus on clarity, consistency, and scalability. I’m comfortable moving from concept to execution, shaping visual languages, designing product and marketing experiences, and supporting campaigns across platforms. I also have hands-on experience collaborating on motion and video work, with a working knowledge of Premiere Pro and After Effects and a strong sense of how motion supports narrative and usability.
I hold an MFA in Interaction Design from California College of the Arts and a BFA in Graphic Design from Columbia College Chicago, which grounds my work in both systems thinking and visual craft. I’m collaborative, self-directed, and motivated by work that’s well made, useful, and human.
If you’d like to learn more or connect, feel free to reach out here or find me on LinkedIn.