Adobe Holiday Card 2016
I was tasked with Art Directing Adobe's International Holiday Card in 2016. After acquiring photo stock website Fotolia earlier in the year Adobe was anxious to promote their stock product. Senior Creative Director John Caponi and myself brainstormed the idea of doing a visual mashup of stock imagery to make it a little more inspiring. We wanted to represent many of Adobe's headquarter cities so I curated a set of monument imagery from each as well as festive patterns to celebrate the season. To bring all of this together I composited each set of imagery to make it appear as if each pattern had been projection mapped on each monument. Below are those results. The cards on the left were shared internally, company wide and the card on the right was shared with friends, family and associates of the Adobe family.
